July 29th, 2011 | Published in Blog
Times are tough for music festivals. Almost across the board, festival tickets are selling poorly. And now, one of my favourite festival line-ups of the year is in danger of not happening. From the Supernormal website:
“We need your help!
Supernormal is in potential jeopardy. We are an unfunded project, entirely organised by volunteers. Ticket sales are make or break for us being able to put the festival on. With time looming, and with essential services and equipment to secure, we really need to encourage ticket sales at this point.
Please show your support for this unique event. BUY YOUR TICKET today, and help spread the word! If Supernormal does have to be cancelled, all tickets will be refunded in full.
If you can’t join us for Supernormal, or if you have already bought your ticket, please donate whatever you can to keep this special festival alive.”
Hard to work out how I feel about this. On the one hand the line-up includes Skullflower, the A Band, Thought Form, S J Esau, Gum Takes Tooth, Hamilton Yards, Team Sports and a host of others I’ve wanted to see for a while. It’s a great, risk taking line-up and I’d love to live in a world in which an event like that can work. On the other hand, festivals require a critical mass of punters that typically can’t be mustered by these strange, hard to categorise forms of music. The idea of a festival sounds great on paper, but perhaps we’re just too attached to the old models and should be creating events that are an order of magnitude smaller, more flexible and easier to manage.
I want this festival to go ahead, and that’s got nothing to do with the fact that I’m playing. But even if it does happen, I think we’ll be seeing fewer of these kinds of events in future. That’s sad, but we should all be having a think about how we plug the gap.